Mary Beth Arzac | Principal Consultant and Owner
Mary Beth is an experienced healthcare marketing professional with over twenty years of experience.
She has a proven track record of achieving business results for healthcare organizations including product portfolio revenue growth of over 50% and multi-million dollar profit improvement.
Mary Beth has broad sales and marketing experience
in the diagnostics, medical device, and biopharmaceutical industries. She has extensive experience with
cross-functional team management, project leadership, strategy design, customer segmentation, pricing analytics, and demand forecasting.
In 2004, she founded MKT Consulting LLC, an integrated agency specializing in marketing, strategy, analytics and project management solutions.
Mary Beth earned an MBA in Marketing and Economics from the University of Chicago and also holds a
BA in Behavior Sciences with general honors from the
University of Chicago.